The ad mostly centers around LeBron, who repeatedly refuses to tell the viewers to drink Sprite, despite being the commercial's spokesman.
With the NBA season about to start, the biggest stars in basketball are beginning to show up in more and more commercials. In a new Sprite promo, you will find the one and only Lebron James starring in the ad along with the help of Lil Yatchy.
As the 60-second spot reaches its climax, LeBron and some cool ring-ins drink up and get autotuned as the "Minnesota" riff plays out. He runs through a series of scenarios where, no matter what, he still wouldn't tell you to drink Sprite. Even if I'm in a commercial for Sprite, which I am, or you're watching it, which you are.
BlackBerry to stop making smartphones itself, focus on software
But the company has continued to bleed red, posting on Wednesday a US$372 million loss in its second quarter ending August 31. After the company's attempt to push BB10 had failed, it brought out the flagship Android phone, Blackberry Priv.
"It's telling people to be authentic", says James about the new campaign.
As for Yachty, he makes a cameo performing a take on his song "Minnesota".
"Cold like a Sprite soda / Cold like a Sprite soda", he croons. Although we definitely didn't see the pairing of Yachty and LeBron coming, it somehow works out really well.
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